Play the System
Information Close

/

is a platform for parametric design in graphic design. It documents the work of students and teachers at the Department of Design at Hamburg University of Applied Sciences (HAW), who are investigating the significance of the system as a conceptual model and design method under the title “Parametric Design in Graphic Design.”

Design is less about intuitive, even ingenious “strokes of genius” and more about a holistic and rule-based (systemic and systematic) process of gaining knowledge and shaping form. It is becoming increasingly important to be able to design dynamic systems that both guide and inspire the design process.

Parametric design refers to this design in and of systems—with rules, their modes of operation, and systematic manipulability. The research project, led by Prof. Heike Grebin, is an integral part of teaching and aims to raise awareness of design as a performative process.

Play the System brings together selected study projects in which the system plays an important role as a design method – whether analog or digital. The works are created in a fruitful symbiosis of theory, design, and technology. Socially relevant issues and positions from philosophy, art, and avant-garde design from around 1900 to the present day are repeatedly discussed.

Play the System is an invitation to become aware of the systemic competence of graphic design and to gain the maturity to use the tools of digital design critically.

DE
EN

Press F to search

Play the System Projects /

p136 Equal Right to Design

DE
EN

Design shapes our society by influencing the values conveyed—but not everyone can take part. People with disabilities are often excluded from co-designing visual culture. This project opens up access to design by involving students with learning difficulties in a participatory poster workshop. Together, they design posters for a real club event, making all creative decisions themselves. Starting with basic design exercises, the process moves from analog sketches to digital posters.

The project follows the principle of “Nothing about us without us,” promoting equal participation in design. The entire collaboration is documented on a website and can also be viewed, printed, and bound as a booklet using a web tool.