Play the System
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is a platform for parametric design in graphic design. It documents the work of students and teachers at the Department of Design at Hamburg University of Applied Sciences (HAW), who are investigating the significance of the system as a conceptual model and design method under the title “Parametric Design in Graphic Design.”

Design is less about intuitive, even ingenious “strokes of genius” and more about a holistic and rule-based (systemic and systematic) process of gaining knowledge and shaping form. It is becoming increasingly important to be able to design dynamic systems that both guide and inspire the design process.

Parametric design refers to this design in and of systems—with rules, their modes of operation, and systematic manipulability. The research project, led by Prof. Heike Grebin, is an integral part of teaching and aims to raise awareness of design as a performative process.

Play the System brings together selected study projects in which the system plays an important role as a design method – whether analog or digital. The works are created in a fruitful symbiosis of theory, design, and technology. Socially relevant issues and positions from philosophy, art, and avant-garde design from around 1900 to the present day are repeatedly discussed.

Play the System is an invitation to become aware of the systemic competence of graphic design and to gain the maturity to use the tools of digital design critically.

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Play the System Projects /

p386 Trash

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Each of us produces almost 500 kilograms of waste per year. By 2050, waste volumes are expected to reach around 3.4 billion tons. Microplastics are not only found in the deep sea or in Antarctic snow, but also throughout the human body. According to recent studies, they are even found in the brain. Europe and North America export a large part of their plastic waste (which is then considered recycled) to Asia. Germany exports plastic waste to long-overfilled landfills, where it is incinerated or ends up in the environment, especially in rivers and oceans. Around 5 trillion pieces of plastic are floating in our oceans. The problem lies with all of us. So, take a look at how much waste you produce.